The market for account management and sales changes in many ways.
Your customers are becoming more accustomed to online/phone contact.
A growing group of young(er) employees is no longer motivated to drive through the country all day.
Sales Development Reps, inside sales and outbound commercial employees will become more mature and more vital functions within companies.
With the United States as an example the number of phone/online closed deals is increasing.
In addition to interaction by phone and face-to-face contact building business relationships requires more social and digital skills.
You must set up your sales organization according to this new way of working. Online, inbound marketing, CRM, co-browsing, social selling, digital signing, GDPR/AVG are all important aspects to consider in order to align these functions properly.
What is the relationship between inside sales and marketing activities? And which management position is the most logical alternative to take control over such an Inside Sales function? Skondras has the best practices and can use these to advise you to organize your sales & marketing in such a way that these, often young(er) professionals function in an optimal way.