Nedap partnered with Skondras to run a pilot campaign. The goal of this campaign was to approach end customers in the heavy industry sector in the Netherlands to generate appointments for their account managers. The robust lighting system from Nedap can withstand many environmental factors and delivers high energy savings, the proposition stated; overall performance is even better than what LED technology can currently offer.
“Our target audience is diverse and often difficult to reach. However, Skondras manages to make a significant number of high-quality appointments.”
Nedap Light Controls Pilot
One of the business units of Nedap is Nedap Light Controls. This business unit produces lighting solutions with one goal: to provide the exact amount of light where and when needed. With this innovative proposition, they wanted to approach the market in the Netherlands and Belgium. This market is diverse: Nedap supplies the software to luminaire manufacturers, as well as to business partners and distributors, lighting consultants involved in designing new buildings – and, of course, to end customers themselves.
